And they are not the creators of the virtual reality goggles. This system is a huge advantage for Microsoft, not for the Oculus Rift.
Oculus Rift and Microsoft
By reading the reviews commenting on the conference Oculus Rift, we see that many do not fully understood, what action will consist of goggles for the Xbox One. Some imagine that each game console will operate in full virtual reality.
Meanwhile, it is different – to act need a PC with Windows 10 and xbox one with Oculus Rift only take us to the virtual room, where the big screen is displayed game. It’s quite an original approach to virtual reality.
This has its advantages – we can play when someone takes the TV – but it also has obvious drawbacks, associated with the need to have a PC.
Microsoft the VR
These comments, however, show that Microsoft scored spot . Cooperation with the Oculus Rift shows: yes, we too are in virtual reality, as Valve and Sony. Although this cooperation is something else, Microsoft is associated with VR. And it immediately with Oculus Rift.
The pure marketing. Microsoft also is active in virtual reality, already they show how the goggles work with their console. Not their goggles, but of which from now on will be associated with.
Extended Reality important
Microsoft bites rivals of virtual reality. On the market, which theoretically was lost for them. In a market that for them is still not the most important . Microsoft has yet its technology – HoloLens. VR is the only addition. But thanks to the Oculus Rift, Microsoft will be mentioned in the same breath next to Sony and Valve.
And what becomes Oculus Rift? Loud partner? The fact that, in terms of publicity this cooperation is good. Except that this company not only depend on positive reviews, and primarily on the financial results.
Does the agreement with Microsoft will make playing the xbox one will attack Oculus Rift ? I am convinced that the vast majority – do not.
Because and so you need to have a PC with Windows 10 . Additional purchase. An additional difficulty.
Interestingly it works the other way. And so to each set Oculus Rift is included with the pad of the Xbox One . In this way, oculus Rift eliminates the problem of the lack of the controller. Plus for them.
Pad on Xbox One incentive
But in this way, Microsoft is promoting your product. Shows that it is cool, comfortable, it reaches a large group of new customers, pecetowców who may wish to make to fall the same console. The more that it will have its plus – instead of playing on the computer, you can spread out on the couch with goggles.
But most importantly – Microsoft goes after the customer . The other way in this system that does not – well, unless the market will be edited xbox one of the Oculus Rift in the set.
Microsoft won. More gains on such an agreement. Oculus Rift is a good partner, but apart from that (and pad) it is hard to find a real benefit. Perhaps this is just the beginning of joint action, but so far include Microsoft makes better use of cooperation.
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