Friday, January 8, 2016

How manipulates us on Facebook? Everything we see, can be an experiment – Gadzeto Mania

The mobile application Facebook has stopped working? It does not have to be a failure. Perhaps it is – as a guinea pig – take involuntarily part in the experiment Facebook.

We are the guinea pigs

From time to time Facebook users with indignation They react to the news that the service runs various experiments on them. Probably not for all we know, but some of them have been disclosed. As you might guess, not met this enthusiastic users – nobody likes to be unwitting object of research and wonder whether what we are doing on the site, will in some way be analyzed.



You do not have to think about it, because the answer is simple: it will be. It came even to the fact that – as I wrote in the article “Big date in practice. Why would Facebook want to know what you do not want to publish? “, Facebook also collect and analyze the information that has never sent. It was enough that we wrote in the form of at least five characters, that fact has been noted by Facebook and unsent message or unpublished status of became the material for analysis on self-censorship users.

Service also attempted to manipulate our emotions (“And you can be a guinea pig. Facebook did psychological tests on users’). In 2014 a group of selected members presented manipulated newsfeed, where published content according to pre-defined key . The aim of this study was to examine how we respond to you by Facebook information and whether, for example. Under the influence of positive news, we are more likely themselves to publish something positive.



Prisoners ecosystem

A recent study seems to evade the veil of secrecy regarding further plans on Facebook. It is no surprise that the biggest companies operating in networks compete with each other, trying to close its own ecosystem of users of different services and keep them there as long as possible – best forever . We experience this every day, see eg. The search engine Google not only links and advertising, but also synthetically given information regarding our query.

In the same direction he wants to follow Facebook, which is, however, difficult task – the application is run on platforms belonging to someone else. And although the service tries to break out of a niche social networking , as exemplified by, among others, failed experiment with HTC and Facebook Home First, it is – for now – in the case of Android’s fate depends on proper cooperation with Google.

Mark Zuckerberg understands that and is examining how it can be changed. This just served a temporary exemption for certain users access Facebook applications on Google Play and check whether they will be willing to download it from somewhere else. Also carried experiments with the unavailability of service (intentionally, remote interferes with the action of application) and tested how long users will be tried despite the problems start it and connect to Facebook and your friends.



pay or you’re a commodity

outrageous? Perhaps, but the information disclosed once again lead us to the conclusion, which on other occasions reagowaliście indignation . Despite this it is worth to repeat it, because – I feel – many Web users still do not understand.

Customers for the free Internet service, no matter whether it is a service blog, website, or social network, there are users. Users are commodity , offered to clients, the advertisers.

Of course this does not apply in all situations – there are many paid services that make us customers, however, we choose ones free. And because free can at best get a solid thud in a dark alley, it ‘free’ content or services we pay in another way: our data and time. The principle is simple: do not pay? You are a commodity , but for the sake of your well-being, no one will be as it was called.



Which information is important?

This also applies to Facebook. We use it “for free” by paying their own data, watching ads, and – what is this transaction to a new level – unwittingly participating in various experiments , which probably will be an appropriate point in nieczytanym by any rules of benefits services that yet accepted.

There is no outrage on Facebook – this is not charity, but a company that is making money. It should, however, be aware that what we see in our streamie is – or can be – some kind of manipulation , involving the selection as seen by our content in such a way as to elicit a certain reaction or affect our well-being , which will translate into eg. a decision on purchasing ..

The resulting conclusion is simple: Facebook not a good source of knowledge . Although provides us with fast access to information, but we never have certainty of what these key messages were displayed to us. The effect can be as one of the drawing jokes: public opinion once again shaken by a series of information irrelevant.

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